Business Coaching

Sales Training Australia offer comprehensive coaching to a broad range of Australian business both very large and very small.

Our business coaching service differs from other providers as we only offer sales and marketing advice and we are not going to tell you how to run your business. We offer considered advice in relation to your existing sales and marketing strategy with a view to maximising your sales in the most cost effective way. We can't accept that businesses today need to spend inordinately large sums of money when our experience shows that you just need to "out think" your opposition. Perhaps the exception to this rule is the in the case of mega national brands and also the FMCG market.

"Most business owners are simply too close to their own business"

The one constant in business that has never changed is that most business owners are too close to their own businesses to objectively see opportunities that may already exist (we don't exclude ourselves from this possibility either).

Today's business owner is so focussed on growing the business, watching their competitors, staffing issues, stock and inventory control, cash flow, interest rates, lease repayments, compliance issues, overdrafts, super contributions etc. that it's simply not possible to be aware of every opportunity that may exist. The net result is that these lost opportunities rarely reoccur and the problem is compounded. Add to this the inevitable shadow of directors personal guarantees, bank guarantees on commercial leases and you can start to appreciate the issues at hand.

Most Australian business operators are very, very good at running their businesses, however it's the capitalising of opportunities and ensuring that your sales and marketing strategies are proactive and cost effective that brings Sales Training Australia into the picture.

"When was the last time your business was fun?"

A question I often ask our clients is "when was the last time your business was fun?" Yes I said the FUN word, and sadly it's almost an extinct expression in main stream business today. For many business owners the task of running their business has ostensibly become a chore and no longer gives the directors the "rush" it once did or was meant to provide.

Our Services

Our business service is targeted to your firm's concerns and desires, not ours! There are a number of ways we can typically assist businesses and they include

	Reviewing your current sales & marketing strategy
	Developing sales & lead generation protocols in keeping with the personalities who do the selling
	Create a marketing formula which may include a review of your branding in your markets
	Work with your sales manager to modify common selling mistakes with your team
	Techniques for breaking negative sales habits
	Implementation of a grading system for all enquiries and leads
	A comprehensive review of your marketing material as we look for ways to include sales "hooks & shields"
	Review your web site's presence & performance from a sales interplay perspective
	Monitoring your staff's sales performance fears and motivational levers
	Tailoring time management protocols to staff personalities to ensure no leads are overlooked
	Review of all sales letters to both existing & potential customers

The Three Vital Steps for Sales Improvement...

1.  Phone Sales Training Australia today - A brief chat will give you a feel for our services
2.  Meeting - We then need to meet so we can bounce some concepts
     (some geographically impractical meetings would be Skyped)
3.  Implementation - The process of changing your sales and marketing presence begins